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Latest Appointment
Claflin
University

I have been appointed Interim Department Chair of Mass Communications at Claflin University in order to assist the Dean to move the department forward which is a task that I am taking very seriously.
One of my current assignments is to bring more productions to our unit. In order to accomplish the former, our offices and facilities must be updated and ready to be used in order to handle our advanced department productions requests.


What Has Been Accomplished?
1. Cleaned, organized, retooled and re-designed a defunct TV studio station into a productive unit where students learn by doing, which led the university leadership to use it as a recruiting tool.
2. Cleaned, organized, retooled, and re-designed a defunct radio station and recording studio into a productive and visible operation, leading local businesses to hire our students for $30 an hour to work on their productions.
3. Created the syllabi of record folder for the department, as well as a Requisition/PO/Receipt system for the operating budget and two external grants that the department has.
4. Created the inventory of all equipment the unit has in stock for student use.
5. Increased the department enrollment by 20% in a year.
6. Created the semester course schedule, transferred students in, and cleared students for graduation.
7. Managed budget revisions, requisitions, and POs collected invoices, and positioned the department to be prepared in case of an audit.
8. Modernized the department file system through the Claflin network, enabling the President, Provost, and Dean to see all our department’s files.
9. Conducted faculty evaluation and observations and recommended a faculty member for promotion to full professor by evaluating portfolios of tenured faculty.
11. Entertained high-profile donors, such as the World Bank, on campus. Hosted several local and regional schools. Participated in ERD events and helped recruit students.
12. Led the department to introduce three new 12-credit certificates, awaiting to be presented to the faculty at large at the university in early Fall 2023.
13. Assisted the Office of Marketing and Communication with recruiting Ologie Marketing to re-design our university’s brand, recruit a graphic designed for that office, and build and finalize a partnership between Claflin University and UNILAB, a Brazilian institution of higher learning.
14. Managing the department budget, overseeing external grants, and bringing grants to campus, including funds from Simio LLC and the Center for Local News at the University of Vermont.
15. Worked in conjunction with the office of advising to create an up-to-date advising progression sheets system for all students in the department.
16. Solving student-to-faculty conflicts, as well as working on revising our entire curriculum to prepare the unit for ACEJMC accreditation.
17. Bringing the department to stability in a unit that went from 169 students to 68 in ten years. Our numbers are now at 91.
19. Created an alumni database as well as an internship system to place students in jobs after graduation. Multiple students received fellowships and scholarships under my leadership as Interim Chair.
20. Transforming a low-production media unit into a media powerhouse on campus.
Sample Student Productions
Excellence is key
Almeida Leadership -- FA 22
Almeida Leadership -- FA 22
Almeida Leadership -- FA 22
Total Revamp of a Department
It has been less than a semester.
Design
All social media posts are carefully crafted to ensure quality.
Growth
Our social media accounts now have a 75% engagement rate.
Social Media Strategy
Our social media campaign is in complete alignment with the university's value proposition.
$30 dollars an hour for production
Our department produce top quality micro and macro content. Clients pay for it.
Campus factual Awards




Talladega College
As Department Chair of Talladega College, my department increased enrollment during COVID-19 times under my leadership. I redesigned facilities, and the unit was placed in the PRNEWS 2021 Best Education A-List for schools training undergraduate students for careers in Public Relations and Communication. In addition, I have ranked Talladega College’s Mass Media Studies department among the five best communication programs in the state of Alabama, a fate never achieved in the history of Talladega College, which led the Omicron Delta Kappa Leadership Fraternity to extend me an invitation to join this selective fraternal organization. I also introduced a concept newspaper called Dega Dispatch to the Talladega College administration.
SERVICE TO TALLADEGA COLLEGE IN THE NEWS
DEAN’S LETTER TESTIFYING ABOUT MY CONTRIBUTIONS


Jackson State University
Dean's Testimonial
Dr. Anthony giving her testimonial about my work as Interim Department Chair at Jackson State University.
Leadership In Innovation
While serving as an Interim Department Chair at Jackson State University, I received a number of awards including the JSU Innovate for my distinguished work in journalism and media studies.
Standard Operating Procedure
One of my contributions to Jackson State's graduate program as Chair was to develop a manual for degree completion and properly guide students for graduation.
Media Literacy Courseware
While serving as Interim Chair of the department, I created a media literacy system for the department and trained multiple faculty members on it in order to deliver a congruent course for the unit.


Indiana University of PA
Pre-Tenure Leadership
At IUP, I held a number of leadership positions including being the Department Chair Elected of the Adult Education Department, a unit outside the my department after serving as Department Assistant Chair of Mass Media Studies for a term. In addition to regular activities as an academic administrator, I was also asked to serve as speaker in a graduation ceremony in the name of the college and provided scholarship excellence leadership for the university.

Other Leadership Affiliations, Media Related and Training



Copyright © 2023 Dr. Luis C. Almeida. All rights reserved.
- 601-791-0658
- lca120@gmail.com
- Lexington, SC
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