We live in a sort of modern-day Rome, where those who control the crowd become invincible.
The gladiators of the past were poor slaves in the eyes of Caesar, but they were the true heroes of the people. They could entertain and temporarily persuade the masses to do whatever they wanted them to say and do in the arena. Although they had no Roman right, as long as they were fighting in the Roman Coliseum, they were free and in control.
The modern-day gladiator, or the small guy who now interacts with a crowd on-line in order to make a living with his craft, may not be fighting lions in a stadium to entertain Caesar and the Roman citizens; however, technology has empowered them to display their talents to thousands of followers on Facebook, and truly entertain and influence the masses, much like Roman gladiators.
It is a form of power that can be easily understood by the powers to be. I have to admit, the smartphone has empowered the weak to be seen and valued, and that’s good. Let me whisper this in your ears, and please promise me that you will only tell your mom about it: Evildoers are short-lived in the new age of information.
Trying to oppress others isn’t worth the trouble anymore. Like a Roman gladiator in his day, when the modern slave is given access to technology he or she now has a voice to share in society. And this is because of technology.
In reality, I have pity for those who scheme against the weak, and use positional power to oppress their brethren. That’s because in modern-day America — where most people have the chance to share what they really think to millions of people, and at little expense — being evil against good people with technology access and a crowd will, sooner or later, backfire. Let me explain.
Have you ever heard about the United Breaks Guitars campaign? I bet that most of you never heard about this modern-day corporate nightmare, because the campaign was targeted at the youth. After United Airlines baggage claim employees mishandled and broke an unknown country artist’s guitar, United refused to admit their mistake and replace the guitar. Uh oh.
Let me make this story short. YouTube allowed vocalist Dave Carroll and his band to tell 17,877,563 different YouTube users about how United Airlines mishandled their baggage and broke his Taylor guitar by composing a country song titled, “United Breaks Guitars.”
The refrain went like this: “I should have flown with someone else or gone by car… cause United Breaks guitars.” What a nightmare for United!
Almost overnight, an unknown figure became a hero to the masses, like a gladiator.
Here is the reality, folks. People today are empowered by technology. Decision-makers need to think twice before assuming that a person is powerless in the new age of information. A simple Facebook post can cause tremendous stress to any organization, and consequently cause the crowd to cheer. In a sense, we are all modern-day gladiators.
Organizations must be aware that we have democratized technology. Access to sophisticated devices made possible by the ever-evolving microchip has given the masses a voice and a large audience to entertain. Social media platforms are now modern-day Roman Coliseums where we fight and look for audience support. The crowd is now being entertained, persuaded and influenced online, as well as in real life.
The reality is that we live in an evil world where powers aren’t evenly distributed. We have the haves and have nots, much like in ancient Rome. Advancements in technology have allowed modern man to become a gladiator with a crowd. At little cost, campaigns can now be made and shared with millions of people per one post. Social media is a weapon, my friends.
The world of communication has changed forever. In the age where sophisticated media users have the ability to control and influence millions of people, the everyday person has a voice, too.
Modern-day gladiators are uncontrollable warriors with a platform on which to share their thoughts. Everybody today has a voice, and a crowd to entertain. A single Facebook post can now make history. Fortunate are those who understand this simple fact.
——— (Column published previously in the Cleveland Daily Banner)
(About the writer: Dr. Luis C. Almeida is an associate professor of communication at Lee University and a TEDx speaker. He is the author of the book “Becoming a Brand: The Rise of Technomoderation,” and a devoted Christian. He can be reached via his website at luiscalmeida.info.)
A lot of people live in a state of denial these days. What they think, and what they believe, are often a reflection of their own alter egos created by all of this technology.
There are so many people today who think they need to use technology to be known as a good speaker, teacher and influencer. Let me reveal something to you: You don’t need to use PowerPoint in order to deliver a great speech!
Let me break this to you, if I may. A star teacher must be student-centered, not technology centered. Influencers don’t rely on presentation software in order to be influential!
Recently, I visited with the Sunrise Rotary Club to deliver a keynote about TechnoModeration with my good old, and cool, Lee Oskar harmonica, plain paper, a collection of stories and different voice pitches. OK, I had a few slides projected onto a screen from my laptop in order to make a few points here and there about what I like to call “technology conditioning” to the audience. However, the vast majority of my speech was done in an entertaining fashion without the use of technology.
What were the results of that endeavor? My dear compatriots, I think the audience really liked the conversation. They were paying attention, laughed at times, interacted with me and themselves, and more importantly — got the point that we have a technology problem in America.
How did they do it? By not looking at their smartphones or following a collection of keynote slides, but by focusing on the verbal and non-verbal behaviors of a speaker who wasn’t reading from a PowerPoint slide.
Listen to me: The key to communicating with impact isn’t related to how much technology you use or how technological somebody believes you are. Forget this idea that you need to have Facebook to persuade an audience, or that Instagram will make others take action on the things you say at face value because they have an online presence.
What you really need is to have the ability to tell stories and make your audience think about the topic you want them to think about. This is done better without technology, and off-line.
I am getting tired of seeing so many talented young people limit themselves because of technology. We are people, and guess what? People are full of emotions!
Do you really think that you will be able to persuade anyone online without having human contact with them long term? Think again!
Mediated communication has its perks and can be used at times, but it will never replace the good old face-to-face conversation. This is precisely why conferences, events, schools and many other public venues bring trained communicators and speakers to speak to their audiences. Communication skills are still king in the age of Fedor, ladies and gentlemen.
The power of a live speech carries on, I must add. A good keynote speaker, after delivering a killer speech to any audience, without relying on too much technology, is often rebooked by somebody who heard that speech.
An influential teacher who puts students ahead of technology will build an army of followers. The result is quite predictable. These same students will eventually start coming in masses to the professor’s office to learn more.
Keep this in mind: People are relational, especially millennials. If you can’t relate, you won’t influence them. Relationship is built face-to-face, not with technology! A good teacher understands that.
Influencers are a rare breed. If you have them on your team, don’t let them go. Do what you can to keep them. Treat them with the respect they deserve. This breed usually has choices.
Although influencers are often technology literate, they don’t always rely on the latest technological advancements to be influential. Did the Rev. Billy Graham use PowerPoint to influence his crowd during his crusades?
Open your eyes to what is important. Technology is second to humanity.
——— (Column published previously in the Cleveland Daily Banner)
(About the writer: Dr. Luis C. Almeida is an associate professor of communication at Lee University and a TEDx speaker. He is the author of the book “Becoming a Brand: The Rise of Technomoderation,” and a devoted Christian. He can be reached via his website at luiscalmeida.info).
We shouldn’t spend our lives on our smartphones letting life pass by us. That’s a mistake! Most people don’t get what they want or deserve because of silly mistakes. I have met a number of talented college graduates who struggle economically because of the bridges they’ve burned along the way, experienced professionals who get stuck mid career because of pride, and near retirement employees who are anxious to retire so that their fear of unemployment stops consuming them. Clearly, nobody told these folks that jobs are now partnerships and that burning bridges, pride and fear are only going to slowly transform their true talent into perishable mediocrity. You don’t want to fall under these categories. What you do need is to control your life by maneuvering the game of life in ways that makes you totally unpredictable. By the way, how are you positioning yourself these days? Are you engaging in careful planning?
Undeniably, everybody loves doing the kind of work that they have a talent for. Based on this logic, the million dollar question then becomes, “What do I need to do in order to work on my talent?” Ladies and gentleman, I am going to reveal to you one of the ten life secrets I’ve learned right now. The secret actually comes from Napoleon Hill, one of my “deceased mentors” and author of the book “Think and Grow Rich.” Just realize that his secret has seven steps. Are you ready for this? Put that smartphone of yours away for minute and enjoy the show!
First: Decide exactly what kind of job you want. If this job doesn’t already exist, perhaps you can create it.
Second: Choose the company or individual from whom you wish to work for.
Third: Study your prospective employer, as to policies, personnel, and chances for advancement.
Fourth: By analysis of yourself, your talents and capabilities, figure what you can offer, and plan ways and means of giving advantages, services, developments, and ideas that you believe you can successfully deliver.
Fifth: Forget about a “job.” Forget whether or not there is an opening. Forget the usual routine of “have you got a job for me?” Concentrate on what you can give.
Sixth: Once you have your plan in mind, arrange with an experienced writer to put it on paper in neat form and in full detail.
Seventh: Present it to the proper person with authority and he will do the rest. Every company is looking for men who can give something of value, whether it be ideas, services, or “connections.” Every company has room for the man who has a definite plan of action which is to the advantage of that company.
Careful planning is at the core of this secret. Failing to influence others is a capital mistake. Never, under any circumstances, criticize others because the moment you do you lose them. Who knows if you are going to need them in the future or not? Don’t burn bridges! Control your pride. Life is about God, not you or me. Why are you so afraid? Life is full of surprises. You might as well join the team and make yourself indispensable to whoever you work for. Your anxieties will decrease… trust me.
It is all about careful planning, dude. By the way, what are you doing about that? Don’t let others choose what you should do. You should take ownership of your destiny perhaps with the consultation of a close ally. The former can help you tremendously, that is for sure.
Leadership is action not position. You can be a great “leader” simply by acting like one. Great leaders don’t “need” titles, a big salary, a secretary, or a bunch of groupies following them around in order to do what leaders do best — to lead and solve problems. A great leader understands that actions speak much louder than any given title especially when the topic is influence. They also understand that compensation is a consequence of great and consistent work done overtime not as a result of having the title, “Director of Operations” necessarily. When given administrative support, great leaders never delegate tasks that they can’t complete themselves because asking someone to complete their own work is evidence of their own hidden incompetence. Great leaders are also aware that groupies tend to be more interested in advancing their own agendas at someone else’s expense than to truly listen to what a great leader has to say. Therefore, great leaders don’t always cater to groupies’ self-centered tactics of self-advancement due to their known and predictable behavioral nature. Before I go any further, let me summarize what I just told you so that you never forget…
Just because an individual is placed in a position of leadership doesn’t automatically turn him into a “great leader”. Authority is part of leadership but leadership that works isn’t always authoritative.
By the way, just because some leaders are given the authority to make decisions over a person or a team of people don’t mean that they have the “right” to scream at or belittle them. A great leader doesn’t need to scream at others in order to have his voice heard. The moment that an authoritative figure starts screaming at you and your peers, or make you feel small, its time for you to start looking for another opportunity. There is nothing worse than working in a toxic working environment long-term. It ain’t worth it, trust me.
I am not saying that a leader shouldn’t have a distinctive job title, be well compensated or lack administrative support. I am not saying that a leader shouldn’t have people interested in following in his footsteps during his tenure at a particular position, either. Leaders can (and often deserve) having such benefits. However, one of the main jobs of a great leader is to hire and retain talent. Without talent, the leader is dead… or shall we say, “Alone.” Great leaders need to be very careful to not abuse their own “benefits.”
Again: The job of a great leader is, among many things, to hire and retain talent. If a leader acts like a follower or is too self-centered, then they won’t be able to retain talent overtime. The former is, de facto, evidence of leadership incompetence.
You might be asking, “How do you act like a great leader?” Let me share with you a few tips on how to act like one.
1) Be a man (or woman) of integrity: If you say that you are going to do something, do it.. It is plain and simple. DO NOT gossip about anyone. If a work relationship isn’t working, don’t pretend that it is. Always tell the truth.
2) Be loyal to your company’s brand: As long as your company is writing you a paycheck every month, be loyal to them. Here are my ways to show loyalty to the universities I’ve worked for: First, I share posts on social media about their events, accomplishments, recruiting efforts… for thousands of people to see. It shows them that I care about them — which I do. Second, I immediately buy a school’s t-shirt, take photos with it, and make sure that my colleagues, family and friends see me wearing the t-shirt in public and in social media. Lastly, be yourself and be creative. You only live once so you might as well have fun in the process and do what you like.
3) Do the work yourself with the assistance of others: The moment that you need others to do your work, its time for you to retire or look for another career. Great leaders work very hard and often work alone with the input of others in order to complete challenging tasks. If your plan is to be a great leader, do the former.
4) Don’t be afraid to listen to the ideas of others: It is impossible to do everything as a leader no matter where you work at. Listen to your team, put your ego aside and make well thought decisions taking into account the opinion of others. The former builds trust and leadership klout. You are going to need both in order to be a great leader.
5) Trash the idea that title and popularity equals leadership. Just because a person is given the title of a Manager, Director, VP, or Trustee doesn’t mean that they are a leader per se. The same can be said about folks who are well know in their communities… Popularity isn’t synonymous with leadership. Although a great leader knows how to communicate with constituents, and can be charismatic, he knows that popularity by itself won’t make anyone into a great leader. In fact, pretending that popularity and charisma equals great leadership can be quite destructive overtime. Jim Collins, in his best selling book, “From Good to Great” talks about the former in great detail. I recommend you to start reading his book today, if you can. It is a great resource to have without a doubt.. if your goal is to be a great leader.
Leadership is action not position. You can be a quite influential “leader” simply by acting like one. Leaders don’t “need” titles, a big salary, a secretary, or a bunch of groupies following them around in order to do what leaders should do best — to lead and solve problems. A true leader understands that actions speak much louder than any given title especially when dealing with influence. In this article, we spoke a bit about great leadership. Hope that the content written in this article was useful to you. What is great leadership to you?