The Story Of Lynn

This past Wednesday, I had the opportunity to speak with local businessman, Lynn Jones. I was very impressed by how nice, kind, and quick he was to give all glory to God for everything that he has accomplished in his life. I must admit that I was quite fascinated by the person he is and for the way his mind operates. Okay Dr. A, why are you talking about Lynn and not talking about technology in this column yet? What are you up to? You may be wondering. All right. I will reveal to you why I started this column this way if you keep this information on a low profile. Don’t tell your daddy about what you will hear in here until the next sabbath, ok?

Stop! I’m kidding. Come on. We have to have some fun in life once in a while, don’t you think? You know me. I’m different. I’m Dr. A! I’m unpredictable! I’m not Lynn Jones but I appreciate him. Anyhow, Lynn, so back to the column. Let me tell you this. One of the most fascinating and talented businessmen in Cleveland, Tennessee uses a notepad and a pen to do business in 2018. Let me say this again differently. Lynn doesn’t rely on computers much in order to make a living these days and yet, he is perhaps one of the most talented businessmen I’ve ever known in my lifetime. By the way, I’ve spoken with dozens of businessmen and can attest to you that Lynn has something very special or what I like to categorize as — gifted.

Lynn has a computer but he uses it in moderation. Good for him! I wish more people used their smartphones like he does but hey, I’m a dreamer. He lives life thinking critically about the things he cares about and uses technology to the extent that makes his life better not worse. Don’t you think that many people could learn a thing or two from Lynn Jones? I most definitely do and did. Here is the reality about all of this, are you ready? You don’t need a computer to do all the “thinking” for you in life. Being a person who thinks for him or herself is still a great practice in 2018. You don’t need to always rely on a computer, smartphone, or tablet in order to win in life. The world doesn’t operate that way even today.

Being a person who gives to the community somehow, cares for other people, who thinks critically and deeply, who is able to engage in man management are all characteristics that made great men in 1854 and will make top men in 2102. Smartphones aren’t the solution to everything and frankly, you don’t need to have any machine telling what or how you should Iive your life. Lynn is the evidence of that. In my book, Lynn Jones is a business genius. I have my own definitions of what constitute a genius in society, by the way. He fits the bill. I see evidence of TechnoModeration in him.   

I know, I know, some of you are wondering. How did you meet Lynn Jones? It was in a leadership meeting where he kindly passed a blueprint of how he thinks folks should think in order to succeed in business. I spoke with Lynn for a good 20 minutes after that leadership meeting and guess what? Nowhere in our conversation, he mentioned anything technology. Clearly, you can still make a living today without being a slave to your cell phone. Lynn isn’t s slave of his smartphone and you shouldn’t be either! Remember: Lynn isn’t an ordinary man. He knows what he is doing, ladies and gentleman.

Never, under any circumstances, convince yourself that technology is what will make you successful or invincible. It often isn’t the case. Being human and caring are often better indicators of how true success is attained anyways. The story of Lynn is evidence of that. Get away from the machine right now and go hug your wife or husband. Make humanity count. Like Lynn, make the machine work for you not the other way around.    

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‘People think with their eyes’

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We all must watch our visuals very carefully. How you present yourself offline is as important as how you present yourself online.

People think with their eyes and hear what they can see, as the authors of the book “You Inc.” once said. Visuals are powerful and when used carefully and strategically, overwhelm the verbal.

Technology has allowed us to show ourselves visually to hundreds (sometimes thousands) of people every day, and this has both positive and negative effects.

Some of the positive sides include: You now have the ability to produce a personal brand like never before. As long as you present yourself visually in a way people want to perceive you, I bet that you will profit from it.

Hey, a CEO just can’t present himself on Facebook constantly wearing a pair of flip-flops or Hawaiian shirts. Remember: People believe and trust what they see.

The way you present yourself in social media visually has a tremendous impact on how others perceive you outside of cyberspace. I know it is crazy, but people form opinions about who you are based on what they see. Image is almost everything. We might as well better understand the impacts of it in order to better position ourselves.

Some of the negatives are clear-cut: People today are overwhelmed with information. The majority of  us have a Facebook page, some of us have a Twitter account, and some have an Instagram or even a Snapchat presence.

We are present everywhere, and just as important, we are advertising ourselves visually all the time, believe it or not. Technology has now infused itself into your personal life to “help” others form ideas about you, based on what they perceive in social media. Let me share with you a test I did recently.

For 1 1/2 weeks, I decided to change my wardrobe at work to gauge students’ reactions to seeing me dressed in a way contrasted with how I present myself in social media. I didn’t wear anything extravagant. I didn’t have a suit or one of my fancy bow ties. I was dressed with what I like to call “a preppy look,” with dress shoes, professional pants, a formal dress shirt with a fine tie and a fancy vest. Oops, let’s not forget my fancy socks, or what my wife often refers to as, “Crazy Luis’ Socks.” I dressed differently, yes.

This is what I found: Most of the students didn’t change their behavior toward me much, which in itself is an interesting finding which proves to me that they are pretty genuine people.

A couple of them noticed a “change” in Dr. A simply by what they could see. Let me tell you: I didn’t make any changes to my persona. It was just an impression. But hey, we are creatures of habit. When things change, people tend to notice. I don’t think that this will ever change, regardless of how much technology we have in our society.

All this technology has changed people’s perceptions about how people should look based on how they see you online. How one chooses to dress often triggers a stereotype.

Facebook is a visual platform; therefore, stereotypes will be formed and some thoughts about you and me will be shared based on how you look. The way we present ourselves in real life is now tied to how people imagine us in social media, as crazy as this may sound. We need to realize that, move on, and not look back.

People are going to judge you with their eyes, not with their hearts, in this life. Technology is complicating this by enforcing the idea that what is shown online is a reflection of who you are offline.

I don’t like this idea that people “know” others by what they “see” in social media, because  social media so obviously often lacks context. Remember: Not everybody behaves in social media the way that they behave in real life.

We need to be careful with assumptions. However, people will judge others based on what they see. In the age of technology, we all need to be more accustomed to that.

——— (Article Previously Published in the Cleveland Daily Banner)

(About the writer: Dr. Luis C. Almeida is an associate professor of communication at Lee University and a TEDx speaker. He is the author of the book “Becoming a Brand: The Rise of Technomoderation,” and a devoted Christian. He can be reached via his website at  luiscalmeida.info). 

Tech users become modern-day gladiators

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We live in a sort of modern-day Rome, where those who control the crowd become invincible.

The gladiators of the past were poor slaves in the eyes of Caesar, but they were the true heroes of the people. They could entertain and temporarily persuade the masses to do whatever they wanted them to say and do in the arena. Although they had no Roman right, as long as they were fighting in the Roman Coliseum, they were free and in control.

The modern-day gladiator, or the small guy who now interacts with a crowd on-line in order to make a living with his craft, may not be fighting lions in a stadium to entertain Caesar and the Roman citizens; however, technology has empowered them to display their talents to thousands of followers on Facebook, and truly entertain and influence the masses, much like Roman gladiators.

It is a form of power that can be easily understood by the powers to be. I have to admit, the smartphone has empowered the weak to be seen and valued, and that’s good. Let me whisper this in your ears, and please promise me that you will only tell your mom about it: Evildoers are short-lived in the new age of information.

Trying to oppress others isn’t worth the trouble anymore. Like a Roman gladiator in his day, when the modern slave is given access to technology he or she now has a voice to share in society. And this is because of technology.

In reality, I have pity for those who scheme against the weak, and use positional power to oppress their brethren. That’s because in modern-day America — where most people have the chance to share what they really think to millions of people, and at little expense — being evil against good people with technology access and a crowd will, sooner or later, backfire. Let me explain.

Have you ever heard about the United Breaks Guitars campaign? I bet that most of you never heard about this modern-day corporate nightmare, because the campaign was targeted at the youth. After United Airlines baggage claim employees mishandled and broke an unknown country artist’s guitar, United refused to admit their mistake and replace the guitar. Uh oh.

Let me make this story short. YouTube allowed vocalist Dave Carroll and his band to tell 17,877,563 different YouTube users about how United Airlines mishandled their baggage and broke his Taylor guitar by composing a country song titled, “United Breaks Guitars.”

The refrain went like this: “I should have flown with someone else or gone by car… cause United Breaks guitars.” What a nightmare for United!

Almost overnight, an unknown figure became a hero to the masses, like a gladiator.

Here is the reality, folks. People today are empowered by technology. Decision-makers need to think twice before assuming that a person is powerless in the new age of information. A simple Facebook post can cause tremendous stress to any organization, and consequently cause the crowd to cheer. In a sense, we are all modern-day gladiators.

Organizations must be aware that we have democratized technology. Access to sophisticated devices made possible by the ever-evolving microchip has given the masses a voice and a large audience to entertain. Social media platforms are now modern-day Roman Coliseums where we fight and look for audience support. The crowd is now being entertained, persuaded and influenced online, as well as in real life.

The reality is that we live in an evil world where powers aren’t evenly distributed. We have the haves and have nots, much like in ancient Rome. Advancements in technology have allowed modern man to become a gladiator with a crowd. At little cost, campaigns can now be made and shared with millions of people per one post. Social media is a weapon, my friends.

The world of communication has changed forever. In the age where sophisticated media users have the ability to control and influence millions of people, the everyday person has a voice, too.

Modern-day gladiators are uncontrollable warriors with a platform on which to share their thoughts. Everybody today has a voice, and a crowd to entertain. A single Facebook post can now make history. Fortunate are those who understand this simple fact.

——— (Column published previously in the Cleveland Daily Banner)

(About the writer: Dr. Luis C. Almeida is an associate professor of communication at Lee University and a TEDx speaker. He is the author of the book “Becoming a Brand: The Rise of Technomoderation,” and a devoted Christian. He can be reached via his website at  luiscalmeida.info.)

 

 

Can you spot a manipulator?

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There is a fine line between good leadership and manipulation.

Great leaders are known for empowering and building people. Manipulators are masters of stealing the talent of others for self-proclamation.

Great leaders, after the end of a victorious campaign, say something like, “We did it.” Manipulators typically get the ideas of others to say, “I did it.”

One of the biggest problems with technology in contemporary America is that youth are growing incapable of differentiating between leaders and manipulators.

Life is full of people who manipulate the crowd to achieve their selfish goals. Be aware of them! This bunch often tries to steal what you have or know for their own glory, without giving you any credit for it. Having technology skills is a good thing. Knowing the difference between good leadership and manipulation is a great thing.

Read carefully: Put your computer aside for a few hours each week in order to develop true leadership and political understanding. Learning about leadership and politics is a necessity in this highly technological world we live in today.

How do you learn about these topics, you may be asking? It starts by reading the right literature. I recommend people to start by reading two books: The 21 Irrefutable Laws of Leadership by John Maxwell and the 16th century classic, The Prince, written by Nicollo Machiavelli. Reading is the beginning.

 Here is what I actually do. Please only share this method with your sister, OK?

In addition to unplugging once in a while from my smartphone, and reading extensively on the topic of leadership, politics and human behavior, I pay very close attention to what people  around me say and do.

Do they treat people equally or differently depending on who they are talking to?If people start treating others drastically differently based on who is around, chances are very high that this bunch isn’t trustworthy. I would even say that they are probably trying to steal something from people, maybe even you.

Pay close attention to human behavior! Are you receiving credit for the contributions you make, or are people stealing your ideas for self-gain under a facade?

 Sorry, technology won’t help you with differentiating between great leadership and simple manipulation. You need to equip yourself with knowledge in order to do that. Our children need to be equipped with skill sets that help them to differentiate between great leadership and manipulation – like understanding non-verbal communication skills and different speech patterns and emotions.

 I also like to operate under the law of opposites. If somebody tells me that he is a great leader, I immediately interpret this message to mean the opposite, because most people are actually the opposite of what they tell you in public. Look at the opposite of what you see. It is magical what you will discover.

You don’t need to look at some screen in order to differentiate between a leader and a manipulator.  Look for consistency in verbal and non-verbal behavior, instead.

The moment you see patterns of behavior that are incongruent with the person’s speech patterns, pay closer attention, take note and investigate. People these days rely way too much on what we call mediated communication in order to get to “know” other people.

Who cares what people post on Facebook? Remember: They are not in front of you making these statements.

 It is so much easier to spot a manipulator in person than online. The same can be said about a strong leader. Some people can fake behavior, but not too many.

By the way, I am not saying that people shouldn’t use technology in order to communicate. There are many cases of manipulation in computer-mediated communication, but what I am saying is that people, not technology, are better able to spot a great leader as long as they know what they should be looking for.  People need to understand that.

A lot of people are lost in the minutiae of cyberspace and are not developing the necessary skill sets they need in order to differentiate between leaders and manipulators.

It is our job to help them to understand that, plain and simple.

 ——— (Column published previously in the Cleveland Daily Banner)

(About the writer: Dr. Luis C. Almeida is an associate professor of communication at Lee University and a TEDx speaker. He is the author of the book “Becoming a Brand: The Rise of Technomoderation,” and a devoted Christian. He can be reached via his website at  luiscalmeida.info).

Can you spot a manipulator?

Technology is Handicapping Millennials

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One of main traits that makes us human is our ability to communicate. Whenever we live a healthy communal life, we engage in conversations face-to-face, care and respect others, and we pay attention to important principles of etiquette which then helps us to live in conjunction with each other without engaging in too much discord. I am not aware of any critical mass of individuals living in a society in any time in history that has survived the times living in total isolation from their immediate community, its values and communication practices. And as importantly — the ability to learn from his own mistakes over time. The smartphone has been handicapping the millennial generation in this regard.

The Smartphone Has Been Handicapping The Millennials. You have heard it right. You might be asking… Why do you say that professor? Let me explain why by giving you a real life example that has changed the way I interact with human beings of the opposite sex.

When I was a kid, I struggled to converse with girls face-to-face. I was so shy and literally afraid to speak with a girl one-on-one… I had a terrible fear of rejection back then. Even though these feelings are not totally foreign to young boys, I know today that my levels of shyness (and therefore my inability to speak with a person of the opposite sex) back then were probably higher than most boys who were shy in my generation.

Like most kids in their teenage years, I was unprepared to engage in interpersonal communications with a female. I still remember this beautiful girl named Peggy which I truly had the hots for. She was beautiful, nice, and to my fortune… she seemed to like me. The fact that we never ended up going out on a date had nothing to do with her interpersonal ability. It had everything to do with mine. I failed to initiate a meaningful conversation with her to have the chance to ask her out on a date. My total loss… and I knew it. However, my inabilities to break the ice and carry on a honest conversation with a girl made me stop and think about why I wasn’t being successful in my love endeavors. I spent some time thinking about this question and then BINGO! Eventually, I’ve learned what girls like out of my struggles. “They like to talk,” for the most part. I figured… Well, if girls like to talk, then I need to be a good listener. The rest my friends, is history.

Look, I didn’t need to have a smartphone to make me feel better or learn how to speak with a girl. My humanity helped me with enjoying my later teenage and young adult years simply by stopping and thinking about the obvious. For most of my teenage years (up to the age of 16), I struggled with speaking with girls. Some might consider the former as being a “bad” life experience. Well, I see these former struggles differently today. I thank God for how things ended up working out in my life in that regard and for having the ability to face the problem and find a possible solution like a man.

When I was 16 years old, there were no smartphones. My parents happened to have cell phones back then, which was unusual for Brazilians back in the 90’s, but they were not smart.  I didn’t have the opportunity to go on-line to make me feel better for my inability to speak with a girl. Because I had NO technology, I had to face the problem and develop a two very important life skills — Critical thinking and Listening.

Kids today are handicapped because of technology. Too many millennials face a problem with a girl and rather than facing the problem head on to find a solution… They often go to their smartphones and text! Can’t talk with a girl tonight? Go to a smartphone, watch a video with girls and feel better. Can’t find a date to go to prom… Go to the smartphone, chat with girls on Tumbler, and move on… Don’t have any friends? Go to the smartphone and log into Facebook and and chatting! The problem is that text messaging won’t teach a kid how to speak with a girl like a man. Avoiding (or the inability) to speaking with a real girl can’t be replaced by watching a video about girls. Not having a date for prom can’t be replaced by chatting with strangers on Tumbler…

What if I told you that if a person faces a problem in life and decides to ignore the issue and move sideways, eventually they will walk in a circle and be bossed around for life? With or without technology. All this technology that is supposed to make our lives better is having a tremendously negative impact in the lives of millions of teenagers and young adults today. It is, in fact, handicapping them by discouraging them to face real life problems for the sake of technology.

Don’t Overextend Yourself

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Put your smartphones down and listen to this! Are you ready? One of main reasons why people working jobs that they don’t like is because they are over extended financially.

The idea that having material positions makes you a more successful professional is an old scam, dangerous philosophy, which in the long run can be quite limiting. We need to set our priorities straight from the beginning. Did you just graduated from school? Don’t buy a house and an expensive car. The answer to professional success isn’t extravagance. People’s decision to live a extravagant life, in the end… tend to handicap them. If you make one hundred thousand dollars a year, you shouldn’t buy a 300K house and drive a brand new BMW 750 Series. The former will most definitely impede you from being fully strategic in the workforce.

The moment your household overhead increases, your job maneuverability decreases… and you become dependent on your current job. What is the consequence? Your professional autonomy is then affected because of poor lifestyle choices. These choices will then “prohibit” you from moving on to another organization when the time or offer is right. Listen carefully though: Compensation is far from being everything that there is about a job. You don’t have to always go from job to job to be free, either. I would argue, however, that flexibility is as important and valuable (if not more valuable) than income these days. In 2017, your ability to engage in job blitzkrieg is a necessity for survival, especially if you haven’t found your dream job yet. Be very careful when buying real estate. Most houses bankrupt employees up front or make them completely dependent on their employer’s salary impeding them from maneuvering when trouble heads their way or if they feel the time for a move is right.

People stay in jobs they hate because of titles. Titles are cool and can make you feel pretty good about yourself. However, losing your title isn’t an humiliation or a set back in your career, necessarily. Any experienced leader understands that leadership isn’t position; Leadership is action, as once stated by leadership consultant John Maxwell. Titles come and go and many times they bounce back. Just because you hold a high title in your HR department doesn’t mean that you should stay in your current position. If you choose to stay in a job simply because of a title… I would argue that money isn’t the only problem you struggle with. You most definitely struggle with ego issues. By the way: Those who are constantly applying the principles of position leadership to others will end up leading the wind. Overextended employees might work for these kinds of “leaders” but they won’t listen to them or are motivated by them.

I get it. An expensive house, kids, titles, a BMW or a Mercedes Benz… along with that “prestige” you got is too much for you to give up, isn’t it? I don’t let money or titles control my life. I make my decisions based on scripture — based in the bible. The moment that you make God the center of your life, the former struggles totally disappear. You will quickly realize that possessions and job nomenclature in this world is meaningless in the long run.

Do yourself a favor. Don’t overextend yourself. In the volatile market we live in these days, having the capacity to maneuver is without question a necessity for long-tern job sustainability. There is tremendous power in calling the shots even if authority resides in the hands of others. You can pretty much control your destiny if you don’t extend yourself financially. Got it?

I have 10 Life Secrets: Let Me Share 1

Dr. A After Delivering A Keynote to 18 Secretaries at Lee University.
Dr. A After Delivering A Keynote to 18 Secretaries at Lee University.

We shouldn’t spend our lives on our smartphones letting life pass by us. That’s a mistake! Most people don’t get what they want or deserve because of silly mistakes. I have met a number of talented college graduates who struggle economically because of the bridges they’ve burned along the way, experienced professionals who get stuck mid career because of pride, and near retirement employees who are anxious to retire so that their fear of unemployment stops consuming them. Clearly, nobody told these folks that jobs are now partnerships and that burning bridges, pride and fear are only going to slowly transform their true talent into perishable mediocrity. You don’t want to fall under these categories. What you do need is to control your life by maneuvering the game of life in ways that makes you totally unpredictable. By the way, how are you positioning yourself these days? Are you engaging in careful planning?

Undeniably, everybody loves doing the kind of work that they have a talent for. Based on this logic, the million dollar question then becomes, “What do I need to do in order to work on my talent?” Ladies and gentleman, I am going to reveal to you one of the ten life secrets I’ve learned right now. The secret actually comes from Napoleon Hill, one of my “deceased mentors” and author of the book “Think and Grow Rich.” Just realize that his secret has seven steps. Are you ready for this? Put that smartphone of yours away for  minute and enjoy the show!

First: Decide exactly what kind of job you want. If this job doesn’t already exist, perhaps you can create it.

Second: Choose the company or individual from whom you wish to work for.

Third: Study your prospective employer, as to policies, personnel, and chances for advancement.

Fourth: By analysis of yourself, your talents and capabilities, figure what you can offer, and plan ways and means of giving advantages, services, developments, and ideas that you believe you can successfully deliver.

Fifth: Forget about a “job.” Forget whether or not there is an opening. Forget the usual routine of “have you got a job for me?” Concentrate on what you can give.

Sixth: Once you have your plan in mind, arrange with an experienced writer to put it on paper in neat form and in full detail.

Seventh: Present it to the proper person with authority and he will do the rest. Every company is looking for men who can give something of value, whether it be ideas, services, or “connections.” Every company has room for the man who has a definite plan of action which is to the advantage of that company.

Careful planning is at the core of this secret. Failing to influence others is a capital mistake. Never, under any circumstances, criticize others because the moment you do you lose them. Who knows if you are going to need them in the future or not? Don’t burn bridges! Control your pride. Life is about God, not you or me. Why are you so afraid? Life is full of surprises. You might as well join the team and make yourself indispensable to whoever you work for. Your anxieties will decrease… trust me.

It is all about careful planning, dude. By the way, what are you doing about that? Don’t let others choose what you should do. You should take ownership of your destiny perhaps with the consultation of a close ally. The former can help you tremendously, that is for sure.

Technology Overuse Is Eating Our Society’s Soul

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Technology is destroying our society from within. In this world, only a combination of discipline, along with great mentorship and an in-demand collection of skill sets, takes you places.

I am not aware of anybody who truly accomplished anything in life without having these three prerequisites.

Question: What are your grandsons doing right now to develop them? I bet they are not developing these three entry behaviors, because of technology overuse.

Really.

What have your grandsons done lately to develop discipline? I know the majority of them are not joining the military because the armed forces are shrinking dramatically. According to Politico, the U.S. Army is in a 75-year low which can have some serious consequences to the well-being of this country in the near future.

I wonder if our grandkids these days are preferring to stay at home and be on social media versus joining the military to better themselves.

Another question: Are your grandsons being mentored about navigating the intricacies of life? I don’t think so. How do I know this? Well, because only a few come to my office seeking true life mentorship. Most of them are tweeting their lives away and believing the internet can be their doctor, YouTube their teacher and Instagram their social club.

The irony is these same kids will, in the future, lead organizations. What do you think will happen to our systems and institutions 10 years from now? Pretty scary, isn’t it?

When I was 18 years old, I had to serve in an elite unit of the Brazilian Army for a period of time, even though I played on the country’s national golf team the year before.

In my 20s, my father put together a mastermind group to teach me how to win in life in an apprenticeship format. I spoke with the members of that team on a weekly basis, one-on-one. Every time I had a question about life, I was to speak with them. Thinking back, that experience was a university to me. Lucky me, I guess.

Which skill sets have they developed after high school or college? I mean, what are the things they know that will get them jobs? Today, I see kids submitting CVs to entry-level positions.

We hear that 18- to 25-year-olds are computer geniuses, yet I only know a handful who can actually program in C++ or C#.

Look, technology may be making us live longer because of advancements in medicine, but one cannot deny that our new generation’s quality of living is diminishing drastically due to a lack of skill sets. Do I think that technology is the cause for this half tragedy? Absolutely yes.

Let me share one more thing with you. When people come to the United States as foreigners, they need to go through additional hoops in order to find their place under the sun.

Even today, I still experience occasional backfire, especially when I score a big victory. People are jealous, you know? I know it, I ignore it and I live my life.

I have the discipline to write two, sometimes three, columns each week. I am humble enough to seek mentorship still today. Having the ability to handle conflict and strike back with finesse, when required, is a skill set that I have that your grandkids are lacking these days.

Do you know what I think? Technology has been a leading force in making your grandkids very educated, yet having little discipline, few mentors and diminished skill sets.  There are exceptions to the rule, but they are in the vast minority.

Let me end this column by saying this. I am concerned about the future of the United States. Technology has infiltrated our systems too deeply. We are aging. Too many adults are still living in their parents’ houses or are just barely getting by. Many grandkids are growing clueless about life, due to all these technologies that they idolize.

Read this very carefully: Technology overuse is eating our society’s soul. We are starting to see its side effects right now. They will get progressively worse unless we stop believing that technology is always the answer to our problems.

——— (Column published previously in the Cleveland Daily Banner)

(About the writer: Dr. Luis C. Almeida is an associate professor of communication at Lee University and a TEDx speaker. He is the author of the book “Becoming a Brand: The Rise of Technomoderation,” and a devoted Christian. He can be reached via his website at  luiscalmeida.info). 

We Need To Survive The Transition

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Let me break some news to you: We are approaching the fourth industrial revolution. Energy, transportation, health and communication will change drastically in the coming years.

Get ready!

The life of tomorrow won’t be anything like living how we live today in 2018. Our living systems are evolving at light speed. Isn’t it true that we now have alternative methods for generating energy, new ways of transporting ourselves, receiving health care and communicating? Open your eyes. The future of humanity is already here.

We are going to witness a boom in smart power, or the technology that is able to self-manage, in our lifetime. Don’t be surprised if you get a smart roof next time you change yours.

Some of the ways we have traditionally moved tangible products in the past is already changing. We are seeing a peak in the adoption of labor robots in companies like Amazon and Walmart, and a plethora of self-driven cars being introduced into the market. This trend won’t go away, by the way.

 Telemedicine will explode within a decade, I bet. The technology is already here. Our systems are robust enough to accommodate this obvious trend. Medicine is expensive! We need an alternative to the high costs of health care. Can technology help us with making care more affordable? Probably, but at what cost to the local economy?

 The way we are going to communicate with each other in the near future will make us laugh about how we used to communicate in the past. Do you remember the movie “Superman” back in the late 1970s? Many of the things we saw in that movie, such as holographic images, will be mundane for most, if not all, of us.

Get ready for the idea of wearing third-party mechanical parts in your body. People are going to need them in order to make a decent living in the future. Some are predicting that we are going to increase our economic growth in the years to come, probably because of wearable technologies. I don’t know about that.

Sure, technology in this instance is good because it may help us to make a better living. Would you be comfortable wearing an RFID chip in your arm? I’m not comfortable with that. How about you?

I am skeptical that human labor alone will be a big part of this boom in productivity. We may see an overall increase in our gross national product because of technology advancements, but in an age where the natural and the artificial are merging, it doesn’t take a rocket scientist to predict that companies will look for the superhuman employee or the perfect robot.

The employee of the future is going to perhaps be a merge of digital and biological.

Klaus Schwab, founder and chairman of the world economic forum, goes further to state, “The fourth revolution won’t change what we are doing. It changes us.” I concur.

We are living in a period of transition where the unknown will meet innovation. Don’t be anxious about what is about to happen tomorrow in regard to technology and employment in our society. Focus on today’s problems and trust that God will take care of you regardless of how much you may think that technology is taking over. Don’t lose focus on what is important. Everything in life is changing, including you. God is in control. You are not God.

 Change is imminent. Citizens of Cleveland, you will eventually be affected by the fourth industrial revolution and everything that is associated with it. Four of our most fundamental systems we have — energy, transportation, health and communication — will evolve.

You will be transformed in one way or another. You may become a hybrid of man and machine, for your own sake.

The machine is expanding its lead. We are becoming an obsolete commodity in this old world of ours. I am not sure if the future will be necessarily promising for us. It will certainly be a technological one.

 We live in a wild world.

——— (Column published previously in the Cleveland Daily Banner)

(About the writer: Dr. Luis C. Almeida is an associate professor of communication at Lee University and a TEDx speaker. He is the author of the book “Becoming a Brand: The Rise of Technomoderation,” and a devoted Christian. He can be reached via his website at  luiscalmeida.info).

God Gives Us Wisdom and Understanding.

God Gives Us Wisdom and Understanding.

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“For the LORD gives wisdom; from his mouth come knowledge and understanding” (Proverbs 2:6).

Ladies and gentleman…  Only the Lord is wise and has great knowledge and understanding. In the spirit of back to school I tell you today, “Let’s focus our efforts in what is important and the what is really important is being with God and following His commands.”

Students, welcome back!!! Keep your eyes on God and He will bless you. Ask and you will receive! This upcoming academic year will be a great one for you in Jesus Christ. BY the way… Don’t forget to read the bible while in school. It is amazing what can be accomplished when you are in God. He loves you yesterday, today and for the whole eternity.

In His name we pray… Amen.

 

Listen Carefully: The Lord Will Never Abandon You.

Listen Carefully: The Lord Will Never Abandon You.

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“Have I not commanded you? Be strong and courageous. Do not be afraid; do not be discouraged for the Lord your God will be with you whenever you go” (Joshua 1:9).  

Tomorrow, I will officially starting my job at Lee University which in itself has been an answer to prayer. Our family isn’t in Cleveland, TN because of an academic promotion or anything financial. In fact, a lot of our friends questioned why our family decided to move to another institution in another state making less money and with me losing two university tenures… “Professor, did you lose your mind?”

Well, our family decided to handle the former with the following response, “We didn’t lose our mind, no. Our family literally lives life by faith.” We don’t own anything — The Lord does. God will provide… The Lord has called us to move to Lee University for a very good reason.

We are not afraid of our move and you shouldn’t be afraid to move to a new place when God calls you to move either. Life isn’t about living in fear. The purpose of life is to glorify God and to follow His commands. What we do is judged by others but I can assure you that God won’t leave you alone in your life journey. There is a reason for everything under the sun as we learn in Ecclesiastes 3.

The time is now not tomorrow. We are all terminal as my pastor once said. Time is running out to do the great things that the Lord has called you to do. Question: Are you doing what the Lord has called you to do? Don’t wait! It is time to serve and be with Him. God won’t abandon you.

He will be with you whenever you go! God’s blessings brothers and sisters. Only God is to be glorified. In His name we pray… Amen.

God Disciplines You Because He Loves You.

God Disciplines You Because He Loves You.

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“My son, do not despise the LORD’s discipline and do not resent his rebuke, because the LORD disciplines those he loves, as a father the son he delights in” (Proverbs 3:11-12). 

Most people are uncomfortable with receiving a dose of discipline. Chances are high that you will be disciplined by someone sometime in your lifetime, both privately and publicly. It is the way that God, through the holy spirit, acts in this world to teach you and show God’s love to you. God develops those He loves. Remember: God Disciplines You Because He Loves You. 

You are to welcome discipline and try to better understand what God has planned for your life. In this world, the most impactful learnings you can have come from predictable rebukes given by others yet orchestrated by the Lord. With reason, be open to this unpredictable criticism — as long as the criticism is constructive and well intended. The spirit will tell you if the feedback is well intended or if it is malicious. My recommendation? Pray about it every time you are rebuked. It is amazing what God does to you and the person who disciplined you after you pray. Our God is a fair God.

God bless.

Are you A Great Leader?

Are you A Great Leader?

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Leadership is action not position. You can be a great “leader” simply by acting like one. Great leaders don’t “need” titles, a big salary, a secretary, or a bunch of groupies following them around in order to do what leaders do best — to lead and solve problems. A great leader understands that actions speak much louder than any given title especially when the topic is influence. They also understand that compensation is a consequence of great and consistent work done overtime not as a result of having the title, “Director of Operations” necessarily. When given administrative support, great leaders never delegate tasks that they can’t complete themselves because asking someone to complete their own work is evidence of their own hidden incompetence. Great leaders are also aware that groupies tend to be more interested in advancing their own agendas at someone else’s expense than to truly listen to what a great leader has to say. Therefore, great leaders don’t always cater to groupies’ self-centered tactics of self-advancement due to their known and predictable behavioral nature. Before I go any further, let me summarize what I just told you so that you never forget…

Just because an individual is placed in a position of leadership doesn’t automatically turn him into a “great leader”. Authority is part of leadership but leadership that works isn’t always authoritative.

By the way, just because some leaders are given the authority to make decisions over a person or a team of people don’t mean that they have the “right” to scream at or belittle them. A great leader doesn’t need to scream at others in order to have his voice heard. The moment that an authoritative figure starts screaming at you and your peers, or make you feel small, its time for you to start looking for another opportunity. There is nothing worse than working in a toxic working environment long-term. It ain’t worth it, trust me.

I am not saying that a leader shouldn’t have a distinctive job title, be well compensated or lack administrative support. I am not saying that a leader shouldn’t have people interested in following in his footsteps during his tenure at a particular position, either. Leaders can (and often deserve) having such benefits. However, one of the main jobs of a great leader is to hire and retain talent. Without talent, the leader is dead… or shall we say, “Alone.” Great leaders need to be very careful to not abuse their own “benefits.”

Again: The job of a great leader is, among many things, to hire and retain talent. If a leader acts like a follower or is too self-centered, then they won’t be able to retain talent overtime. The former is, de facto, evidence of leadership incompetence.

You might be asking, “How do you act like a great leader?” Let me share with you a few tips on how to act like one.

1) Be a man (or woman) of integrity: If you say that you are going to do something, do it.. It is plain and simple. DO NOT gossip about anyone. If a work relationship isn’t working, don’t pretend that it is. Always tell the truth.

2) Be loyal to your company’s brand: As long as your company is writing you a paycheck every month, be loyal to them. Here are my ways to show loyalty to the universities I’ve worked for: First, I share posts on social media about their events, accomplishments, recruiting efforts… for thousands of people to see. It shows them that I care about them — which I do. Second, I immediately buy a school’s t-shirt, take photos with it, and make sure that my colleagues, family and friends see me wearing the t-shirt in public and in social media. Lastly, be yourself and be creative. You only live once so you might as well have fun in the process and do what you like.

3) Do the work yourself with the assistance of others: The moment that you need others to do your work, its time for you to retire or look for another career. Great leaders work very hard and often work alone with the input of others in order to complete challenging tasks. If your plan is to be a great leader, do the former.

4) Don’t be afraid to listen to the ideas of others: It is impossible to do everything as a leader no matter where you work at. Listen to your team, put your ego aside and make well thought decisions taking into account the opinion of others. The former builds trust and leadership klout. You are going to need both in order to be a great leader.

5) Trash the idea that title and popularity equals leadership. Just because a person is given the title of a Manager, Director, VP, or Trustee doesn’t mean that they are a leader per se. The same can be said about folks who are well know in their communities… Popularity isn’t synonymous with leadership. Although a great leader knows how to communicate with constituents, and can be charismatic, he knows that popularity by itself won’t make anyone into a great leader. In fact, pretending that popularity and charisma equals great leadership can be quite destructive overtime. Jim Collins, in his best selling book, “From Good to Great” talks about the former in great detail. I recommend you to start reading his book today, if you can. It is a great resource to have without a doubt.. if your goal is to be a great leader.

Leadership is action not position. You can be a quite influential “leader” simply by acting like one. Leaders don’t “need” titles, a big salary, a secretary, or a bunch of groupies following them around in order to do what leaders should do best — to lead and solve problems. A true leader understands that actions speak much louder than any given title especially when dealing with influence. In this article, we spoke a bit about great leadership. Hope that the content written in this article was useful to you. What is great leadership to you?

The Lord Is With You Wherever You Go.

The Lord Is With You Wherever You Go.

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” The LORD is close to the brokenhearted and saves those who are crushed in spirit” (Psalm 34:8); “The LORD is my shepherd, I lack nothing. He makes me lie down in green pastures, he leads me beside quiet waters, he refreshes my soul. He guides me along the right paths for his name’s sake. Even though I walk through the darkest valley, I will fear no evil, for you are with me; your rod and your staff, they comfort me. You prepare a table before me in the presence of my enemies. You anoint my head with oil; my cup overflows. Surely your goodness and love will follow me all the days of my life, and I will dwell in the house of the LORD forever” (Psalm 23:1-6). 

There is no reason to be alarmed or worried, brothers and sisters. God is good and He will take care of you and me. We don’t lack anything in God as he owns it all. Our God is a generous one. He is a protector — a fair and honest God. The Lord is our strongest shield and will comfort us in times of distress and pain. Quiet waters are coming our way because God is good and just. In this life, we need to look at things objectively and be willing to accept the fact that we are, more often than not, in control of our own destiny and that’s okay.  Christians must keep the faith and move their lives forward despite the many challenges that we face on a daily basis. It is the nature of life and many times… the Lord’s will. Everything happens for a reason under the sun.

One thing is for sure: Don’t be discouraged… “Be strong and courageous for the Lord your God is with you wherever you go” (Joshua 1:9).